"I bought this for my 7 yr. old daughter who is big into lalaloopsy dolls (owns 4). She was wildly excited to wear it and got a lot of compliments when she went to a fall festival in it. The only downside, the wig wiggles a bit on her head, but that could probably be fixed with extra bobbie pins. However, my 2 yr. old also wanted to be a lalaloopsy like her sister. I bought her one as well and she threw a fit when I tried to put it on her. Don't buy if for the very young."